The Media Street powers the most complex buyers and sellers in advertising technology. Founded by passionate digital marketers we aim to become the fastest growing ad-tech company for both buyers and sellers in the industry by offering agencies, aggregators, and their advertisers best-in-class technology to manage display, social, and video advertising campaigns.
The Media Street runs video, social, mobile and traditional display campaigns – all in one platform. We purchase and trade ad space, from publishers to agencies and advertisers. We manage online ad campaigns through various forms of targeting. We gather data and information and track online customer behavior and convert the data into user profiles. We respect and adhere to the IAB India Principles for Online Behavioral Advertising.
The following information is collected from clients: Contact info like name, phone number, mailing address, email address and company name. Billing information Pan number
The information is collected through voluntary user signups, registrations, emails , enquiries and direct sales. Automated collection of information takes place via IP addresses, cookies and pixels. Pixels along with cookies help us in identifying each device through which users access our website, or watch the ad we display. Each device is assigned a specific ID which is unique to them, which helps us in gathering information and identifying returning users. This happens without collecting any personally identifying information of the user
All devices that use the internet have an IP address, this is more like unique ID that identifies and distinguishes the device in the billions od devices currently accessing the Internet. Pixels Pixels are rendered on each page where an ad is displayed or where a sale is made. Pixels act as event trackers to count activities. Cookies Cookies are small text files that each website provides so that the user can access the website easily. Cookies help browsers store user preferences and also help websites in serving content for returning users.They also have any user side customizations that are made while viewing the website like language preferences, privacy settings, ad preferences etc..
We may procure data from thrd parties to better our services. The data we procure does not have any personally identifiable information.
We take utmost care in terms of security. We encrypt all transaction with SSL and various forms of security protocols to ensure the data we send and receive and our transaction are secure. We follow stringent checks and industry standard practices. We do not assure any guarantee of absolute security as it is not possible for any information on the internet to be 100% secure.
We provide login pages to you to change or update your information you have provided to us.You can access your account info any time using our frontend.